Business Strategy Consulting

Within the field of strategic management you distinguish the corporate strategy and the business strategy. In diversified companies one must lend care to the enterprise value being higher than the sum of its several business units. Hence, a value added must be created. This goal will be most efficiently achieved by an accurate coordination of the several components of the corporate strategy.

In former times, the corporate strategy was a matter of the top management of a group. However, companies currently are becoming more and more decentralized and a corporate strategy is needed where a portfolio of several businesses are leaded, as is the case with subsidiaries, local branches or big regional offices.

The ClusterStar-Approach foresees that the fundamental questions of the development of a corporate strategy must be answered step by step:

· Diversification
· Growth
· Reorganization
· Configuration of business units
· Cross-Business-Synergies
· Integrated Leadership Systems

The main achievement is the so-called alignment. It is the adjustment of the separate components to a consistent corporate strategy in consideration of the interdependencies.